Late Thursday, amid swirling speculation regarding the Brown University gunman, CNN’s Kaitlan Collins used social media, highlighting the uncertainty and directing people to her network’s 9pm newscast.
While CNN is certainly not a flawless news source, her message resonated for numerous observers. It stands as one of the organizations where there exists reality-based and generally dependable reporting – particularly during fast-moving events like the one taking place in the vicinity of a New Hampshire storage facility.
An Uncertain Situation Amid a High-Stakes Struggle
However CNN, now four and a half decades old, finds itself in a precarious position as two massive media empires compete for ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has turned into a major game of mergers and acquisitions, instead of as a question of what serves the information-seeking public.
“This represents another instance of the profound systemic issues with origins in decades of policy decisions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.
The debate about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a larger point.
“It gets presented as a corporate drama with powerful individuals as the central actors, but there is very little discussion of the common good,” Pickard said.
The Additional Factor: The Former President
The CNN scenario is made more complex by Donald Trump’s views about a network he has frequently denounced as perhaps his primary “fake news” adversary.
Think back to the cries of “CNN sucks!” at the president’s rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now asserts that CNN needs new ownership. Many see this as a desire for ownership that will shield him from criticism and scrutiny. That is part of why he seems to support Paramount Skydance, which has made a unsolicited offer.
He has grounds to prefer that company more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently placed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that storied news network.
A Future of Further Uncertainty
Notably, if Netflix wins, CNN and other cable outlets would first be carved out into a standalone company. That would be a relief to many at the network, but it’s far from a guarantee of stability. That setup could position CNN for another sale. It never ends.
In the view of Timothy Wu, much of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance recently argued that competition laws should block both deals.
“Either merger would be bad for the country, and both should be contested by anti-trust authorities,” Wu recently wrote.
The Core Issue and a Potential Solution
Regardless of the resolution with this particular battle, the underlying crisis endures.
“Our current system is a profoundly system hostile to democracy, but we must resist the belief that change is impossible,” Pickard said. Government actions – from the 1930s and 1940s – helped to create this overly commercial monster, and new policy decisions can address it.
Is this likely in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Overhaul is a distant prospect now, but that should not imply it will be impossible forever.
Policies that strengthen independent news organizations, aid local journalism, fund public media, and outlaw the consolidation of media power in too few hands are within reach – they are necessary for a robust democracy.
When it comes to media ownership, larger is not superior. And news organizations such as CNN cannot be pieces in the latest acquisition battle.